 | Area/Product: One2One Client: P & G Date: 02 April 2007 Location: City Park, Ljubljana |
We prepared a prize-giving promotion of the new razor Gillette Fusion for the client P&G. The main prize was a brand new Smart For Two. The promotion was held at shops of Spar and the mega-market Interspar at Ljubljana’s City Park while on Saturdays the promoters, dressed in accordance with the image of the new razor, would present the new Fusion range and the new Smart car. The end of the promotion was marked with a ceremony at Autocommerce where the winner was given a symbolic key to a new Smart car.
