 | Area/Product: One2One Client: OMV Slovenia Date: 01 December 2007 Location: 15 OMV bencinskih servisov po Sloveniji |
We carried out a 10 day promotion at 15 of OMV Slovenija’s petrol stations which offer food products from the VIVA sales programme. Visitors to the petrol stations were offered defined products at special promotional prices while hostesses offered tasting of various products from the VIVA range. For the promotion we visually decorated promotional counters and the outfits of the hostesses with the brand name. During the holiday period, the hostesses wore Christmas caps enlivening the much longed for holiday period.
