 | Area/Product: One2One Client: Futura Date: 01 December 2007 Location: Ljubljana, Kranj, Koper, Nova Gorica, Novo mesto, Celje, Maribor |
During the holiday period of December we organised a promotional offer through leaflets with seasonal samples of teas, an innovative offer from the range of 1001 Cvet teas, Winter Fairytale. Considering the timing of the promotional period, we prepared warm winter jackets for the promoters, red caps and bags of which all were fitted with logos and designed according to the style befitting the promoted teas. During the holiday period, pairs of promoters were sent to the seven largest cities and towns in Slovenia and in the name of Droga Kolinska issued free samples of the aromatic seasonal Winter Fairytale tea. The promotion was carried out in December during the pre-Christmas sales fever period.
