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 | Area/Product: Events Client: Abanka Vipa d.d. Date: 17 May 2011 Location: GH Bernardin |
On Tuesday 17 and Wednesday 18 May 2011 Abanka appeared at the Slovenian Marketing Conference in Bernardin where we helped to implement a number of promotions of their new product - investments in gold. To support the release of Abanka’s new product we decorated the terrace of the hotel in a typical Abanka green color style, and put the amusing augmented reality system in the lobby. We placed promotional brochures in easy to spot stands, and with the help of bank's employees and hostess implemented a direct approach to new potential clients. On the top of all that participants also got a coupon for free coffee on the terrace where we set a central Abanka info spot.
