Kurzschluss #2

Client: FM & Black Pony

Kurzschluss maintains its exclusivity, limited appearance, unique location and enthusiastic guests from the first season, adding the best music program, new scenography and bringing to Ljubljana an amazing experience of night entertainment along the lines of the European Capitals.

Tags: concept, brand development, assembling, entertainment events, pop-up, scenography, rendering, marketing campaign, printing, Facebook, music events, production, brands, creative, events

Kurzschluss #1

Client: FM & Black Pony

Kurzschluss is a pop-up club, a short circuit of the Ljubljana nightlife scene, offering a crazy whole night festival of entertainment by internationally renowned musicians. Every time, it offers the fun-loving crowd, striving for innovative approaches in the world of entertainment, a new experience of sophisticated scenography. Only for a short time, only for few sweet weeks in a special period of the year.

Tags: concept, brand development, assembling, entertainment events, promotion, pop-up, visual identity, scenography, rendering, marketing campaign, Facebook, music events, production, brands, creative, events

Press conference at the opening of Beko Home

Client: Beko

One day before the opening of the European Basketball Championship, we launched the Beko Home in the centre of Ljubljana with a press conference, a unique pop-up space where people can hang out, have fun, learn about Beko products by using them and get familiar with the brand values.

Tags: launch, pop-up, marketing campaign, sports events, events, press conference

The Beko Home pop-up exhibition and entertainment space

Client: Beko

During the Basketball euphoria in Slovenia, the Beko Home was a unique space dedicated to cooking, hanging out and having fun, while at the same time being a sophisticated and innovative showroom for the client’s products in the very centre of Ljubljana. Based on the “pop-up” principle, we arranged it in a completely empty space before the beginning of EuroBasket 2013, and closed it by restoring everything to the same condition 30 days later. When designing the space and choosing the materials and equipment, as well as proposing activities and their performers, we followed the character of the brand, while our program proposal allowed visitors to have a genuine direct experience with the brand.

Tags: concept, pop-up, sports activities, scenography, rendering, marketing campaign, production

Cooking, cheering, hanging out together and having fun at Beko Home

Client: Beko

During EuroBasket 2013, Beko Home was a unique space for socializing, cooking, entertainment and learning about the client’s products. Visitors were able to directly experience the brand in a recreated pleasant home environment, where the whole family was invited to be creative, hang out in the kitchen and living room and share the fun. We organized cooking workshops, watching matches on the big screen, prize games for basketball tickets and fun kid’s corners. The sponsor’s products were discreetly involved in all the activities. The Beko Home was always widely visited. On the other hand, a genuine experience of the brand also indirectly influenced the increased sales.

Tags: concept, entertainment events, promotion, pop-up, scenography, children events, marketing campaign, production, creative