Cooking, cheering, hanging out together and having fun at Beko Home

Client: Beko

During EuroBasket 2013, Beko Home was a unique space for socializing, cooking, entertainment and learning about the client’s products. Visitors were able to directly experience the brand in a recreated pleasant home environment, where the whole family was invited to be creative, hang out in the kitchen and living room and share the fun. We organized cooking workshops, watching matches on the big screen, prize games for basketball tickets and fun kid’s corners. The sponsor’s products were discreetly involved in all the activities. The Beko Home was always widely visited. On the other hand, a genuine experience of the brand also indirectly influenced the increased sales.

Tags: concept, entertainment events, promotion, pop-up, scenography, children events, marketing campaign, production, creative

Street promotions with the official EuroBasket 2013 mascot

Client: Beko

By organizing various promotional activities before the beginning of EuroBasket 2013, we were spreading cheering fever across Slovenia, while introducing people to the Beko brand, which was the general sponsor of the championship. The real star of these promotions was Lipko, the official mascot of the championship, accompanied by a hostess and a photographer. You could meet them in all the largest Slovenian cities, shopping malls and at events for kids. Children who were photographed with Lipko, were given a photo in a cute Beko paper frame, while adults were invited after shooting to visit the Beko Facebook page, where they could search for their photo in the album.

Tags: concept, sports activities, children events, marketing campaign, social networks

Print twice as much for twice as much joy and fun

Client: Hewlett-Packard

At various fun events, we set up HP corners for children and adults, where visitors of all sizes were able to try out the latest tablets and computers, while as a souvenir they received a photo printed using new and more efficient printers.

Tags: concept, assembling, entertainment events, plug-in, scenography, children events, printing, production, events