HP Horizont application connected all the conference participants

Client: Hewlett-Packard

For the client’s most important annual conference - HP Horizont 2014, we designed and developed an application that represented the event’s key communication channel. At their first application login, the guests received a unique code as an invitation and entry ticket for the event. At the event, the application was used as a mobile agenda with descriptions of all speakers and lectures as well as a reminder, which gave notice to guests about the lectures’ beginning. The application served also as a note of lectures’ summaries, where guests had access to presentation and sponsorship contents. By integrating e-print technology and image galleries in the application, it was possible to print the chosen photos directly on HP e-print printers. The sweetest feature, enabled by the application, was the drink ordering directly to the application user’s table.

Tags: concept, assembling, conference , business events, web page, scenography, VBG, printing, production, interactivity, creative, events, integrated application